The FIAT Emblem - 1999
After having boasted eight awards as Car of the Year - the most sought-after recognition in the motoring world - the Fiat logo has been changed.
On the one hand, the new logo retains the red colour and shield shape typical of Fiat cars up until the Sixties, and on the other it features formal, three-dimensional characteristics, in terms of form and colour, that suggest advanced technology, Italian design, dynamism and individualism.
The new Fiat logo made its debut on the new Fiat Bravo.